The strategic and operational significance of the credit card for commercial banks

The strategic and operational significance of the credit card for commercial banks

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In the first year of the credit card programs studied a monthly usage of 12 - 15% of outstanding cards developed in ... faced bank credit card competition noted during the interview research that they felt their credit card program benefited fromanbsp;...


Title:The strategic and operational significance of the credit card for commercial banks
Author: Donald Morton Tait Gibson, Federal Reserve Bank of Boston
Publisher: - 1968
ISBN-13:

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