Media Now 2012 Update

Media Now 2012 Update

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MEDIA NOW encourages students to think critically about the media and its effects on culture by providing them with a thorough understanding of how media technologies develop, operate, converge, and affect society. MEDIA NOW develops studentsa€™ media literacy skills to prepare them for their encounters in the expanding fields of the Internet, interactive media, and traditional media industries through engaging, up-to-date material that covers the essential history, theories, concepts, and technical knowledge they need to thrive. Extensively updated in a new seventh edition, MEDIA NOW provides a comprehensive introduction to todaya€™s global media environment and ongoing developments in technology, culture, and critical theory that continue to transform this rapidly evolving industry and affect our daily lives. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.Verizon, the a€œnewa€ ATaamp;T, and Sprint are now the leading IXCs. The remaining ... For example, Leap Wireless offers cell phone service in dozens of states but has no presence in a northern tier of states stretching from Montana to Minnesota. Another 50 ... Further down the list are smartphone makers Apple (iPhone). Editorialanbsp;...

Title:Media Now 2012 Update
Author: Joseph Straubhaar, Robert LaRose, Lucinda Davenport
Publisher:Cengage Learning - 2012-01-01

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