Franchising: The State of the Art

Franchising: The State of the Art

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Aamco Transmissions guarantees its rebuilt transmission for six months or six thousand miles, whichever occurs first. ... As a result, most franchisorsa#39; price policies rely on suggested retail prices or price ceilings and these must be very generalanbsp;...

Title:Franchising: The State of the Art
Author: Donna W. Hackett
Publisher:Marketing Classics Press - 2011-08-15

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